News Brief: Aldi’s Aggressive U.S. Expansion
Summary
Discount grocer Aldi plans to open over 180 new stores in the U.S. in 2025, continuing a rapid expansion as shoppers across income levels seek value. While its market share remains small compared to giants like Walmart, Aldi’s growth highlights intense competition in the grocery sector, forcing traditional supermarkets to respond.
Key Points
- Major Expansion: Aldi will open 180+ U.S. stores in 2025, enter Maine (its 40th state), relaunch its website, and add new distribution centers.
- Market Impact: Aldi’s growth pressures traditional supermarkets (Kroger, Albertsons) as discounters win more weekly grocery trips from cost-conscious shoppers.
- Consumer Shift: Shoppers, including higher-income households, are prioritizing value and private labels over vast selection and fancy stores.
- Unique Model: Aldi uses small stores (~10,000 sq ft), a curated selection (90%+ private label), and efficiency-focused practices (quarter deposit for carts) to keep prices low.
- Traffic Growth: Aldi’s store visits grew 8% year-over-year in 2025, outpacing major competitors and the overall grocery sector.
- Loyal Following: Customers are drawn by low prices and the “treasure hunt” experience of limited-time “Aldi Finds,” despite sometimes needing a second store for specific brands.
新闻简报:阿尔迪在美国的激进扩张
摘要
折扣杂货商阿尔迪计划在2025年在美国新开180多家门店,延续其快速扩张势头。这反映了各收入水平的消费者都在寻求性价比。尽管与沃尔玛等巨头相比其市场份额仍然很小,但阿尔迪的增长突显了杂货行业的激烈竞争,正迫使传统超市做出回应。
关键点
- 大规模扩张:阿尔迪将在2025年在美国新开180多家门店,进入缅因州(其第40个州),重新启动网站,并增加新的配送中心。
- 市场影响:阿尔迪的增长给传统超市(克罗格、艾伯森)带来压力,因为折扣店从注重成本的消费者那里赢得了更多的每周购物行程。
- 消费者转变:包括高收入家庭在内的购物者正在优先考虑价值和自有品牌,而非庞大的商品选择和豪华的店面。
- 独特模式:阿尔迪采用小型门店(约1万平方英尺)、精选商品(90%以上为自有品牌)以及注重效率的实践(购物车需投币25美分,归还后退还)来保持低价。
- 客流量增长:2025年,阿尔迪的门店访问量同比增长8%,超过了主要竞争对手和整个杂货行业。
- 忠实客户群:顾客被其低价格和限时特卖“阿尔迪发现”带来的“寻宝”体验所吸引,尽管有时需要去第二家商店购买特定品牌商品。
Original Article Link: https://www.cnbc.com/2026/01/12/aldi-open-180-us-stores-2026.html