News Brief
Summary
The National Hockey League (NHL) has signed a multi-year licensing agreement with prediction market platforms Kalshi and Polymarket, making it the first major U.S. sports league to do so. The deal grants the companies access to NHL data and logos and provides the league with new customer protections. Kalshi’s CEO described this as a pivotal moment for prediction markets and hinted at similar future deals with other leagues, despite facing criticism from groups like the American Gaming Association.
Key Points
- Landmark Deal: NHL is the first major U.S. sports league to partner with prediction market platforms (Kalshi and Polymarket).
- Agreement Terms: Kalshi and Polymarket gain access to NHL proprietary data and logo usage rights.
- Benefits for NHL: The league receives a suite of customer protections and brand exposure during broadcasts.
- Industry Impact: Kalshi’s CEO calls this a “seminal moment” and suggests more deals with other sports leagues are coming soon.
- Regulatory Context: Prediction markets are regulated by the CFTC but face pushback from many states and groups who view them as unregulated gambling.
- Criticism: The American Gaming Association criticized the deal, stating the platforms operate outside essential standards and legal age requirements for betting.
- NHL’s Stance: The NHL expresses comfort with the partners from a regulatory and integrity standpoint and sees an opportunity to reach new fans.
新闻简报
总结
国家冰球联盟（NHL）已与预测市场平台Kalshi和Polymarket签署了一项多年许可协议，使其成为美国首个与预测市场平台合作的主要体育联盟。该协议授予这些公司使用NHL数据和标志的权利，并为联盟提供新的客户保护措施。Kalshi的首席执行官称这对于预测市场来说是一个关键时刻，并暗示未来可能与其他联盟达成类似交易，尽管此举遭到了美国博彩协会等团体的批评。
关键点
- 里程碑式协议： NHL是美国首个与预测市场平台（Kalshi和Polymarket）合作的主要体育联盟。
- 协议条款： Kalshi和Polymarket获得了NHL的专有数据使用权和标志使用权。
- NHL的收益： 联盟获得了一套客户保护措施以及在转播期间的品牌曝光。
- 行业影响： Kalshi的首席执行官称这是一个”关键时刻”，并暗示很快将与其他体育联盟达成更多交易。
- 监管背景： 预测市场受美国商品期货交易委员会监管，但面临许多州和团体的反对，他们认为这相当于不受监管的赌博。
- 批评声音： 美国博彩协会批评了该协议，称这些平台不符合基本标准，并且违反了各州对合法博彩年龄的规定。
- NHL的立场： NHL表示从监管和诚信角度对合作伙伴感到满意，并认为这是一个接触新粉丝的机会。
Original Article Link: https://www.cnbc.com/2025/10/22/nhl-kalshi-polymarket-prediction-market-deals.html